office got to peek behind the curtain pre-show as well as speak to Jessica backstage post-show. Get the inside scoop and check out behind-the-scenes photos below.
You first presented at NYFW in 2019 — how has the brand evolved since then, as well as you personally?
Honestly, I didn't go to fashion school, so every time I do a collection, I'm learning so much and I feel like I'm developing my craft. Every day I do different things and I'm learning different things. I feel like that's what life's really about. Developing and growing as a person, I think that's really important. After all this time, I feel like things are taking a step in the right direction.
What does it mean as a London-based designer to be able to present at NYFW?
I mean, it's just been a pleasure to be invited back. And my sponsor, Biohaven, is U.S.-based, so that was also part of the decision. I think the cause they support is really unique and I was more than happy to be able to work with them.
What were you most excited for people to see today?
I feel like I was most excited to see the whole collection together and, obviously, the jackets are such a massive part of it cause I'm obsessed with outerwear right now. So I loved seeing that come to life.
Oh, the all-pink trench coat — I loved that.
A jacket makes an outfit, right? I love a mini dress as well. But the jackets were most exciting for me and also for people to see all the custom hardware. I think it really adds something to the garments.
All of your designs exist in a world you have coined as Hardware World — what does Hardware World look like?